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Rolex 24 Branding & Photo Direction

The Rolex 24 at Daytona is recognized as one of the fastest-growing and most exciting events held at the iconic Daytona International Speedway. In 2023, I created a comprehensive new style guide that is still actively utilized today. Currently, I serve as the on-site photo director, where I am deeply involved in the creation of a stunning collection of high-quality marketing images that capture the essence of the event.

2025 Hospitality Gallery:
nascarphoto.passgallery.com/-rolex24hospitality

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